The Textile Industry In Maple Bridge Is On The Upswing.

A few days ago, the reporter went to walk into the company of maple bridge and explore the mystery behind it.

Tianyang holdings is a professional manufacturer of denim fabrics. At present, the company has achieved a one-stop production line from cotton yarn to finished product export.

Last year, enterprises realized sales of more than 500 million yuan, an increase of 30% over the same period. This economic indicator is particularly bright in the "cold winter".

When the demand for foreign goods has been significantly reduced and many textile enterprises have been struggling, what have they done to overcome difficulties and achieve impressive results?

At the same time, enterprises continue to accelerate the pace of upgrading and pformation, this year invested 30 million yuan, 200 new rapier looms, new high-grade denim fabric, so that products from the mid-range to high-grade, and after May put into operation, it can increase sales of 150 million yuan, all of which enable enterprises to "stay calm" before the crisis.

During the interview, the reporter learned that the new equipment introduced by the enterprise will be put into production in March, and the production of the project will greatly enhance the product quality.

Chen Jiansheng said.

Rong Sen's products have always been export oriented. As long as a few years ago, with the reduction of export tax rebates and the continuous appreciation of RMB, enterprises launched the domestic sales strategy in a timely manner and accelerated the pace of entering the domestic market.

Chen Jiansheng said that in July of last year, he chose partners and opened up the domestic market through the sales network of the other side. At the same time, he also accelerated the construction of his own sales network, such as Keqiao, Hangzhou and Changshu.

He also revealed that at present, Rong Sen has completed the investigation and analysis of the domestic light textile market, and is planning a specific implementation plan.

According to Chen Jiansheng's assumption, Rong Sen will walk on two legs in the future.

On the one hand, relying on the current production enterprises, consolidating and expanding the international market; on the other hand, using the standardized marketing system formed by cooperation with domestic distributors, combined with the actual situation, sort out a suitable operation mode in China.

"We must play a decisive battle in the domestic market."

Chen Jiansheng said frankly.

Last year, Daheng garment made self export $92 million 500 thousand, an increase of 212% over the same period last year, ranking first in the textile and garment industry of the whole city.

At the same time, the company has set up clothing sales outlets in the United Kingdom and the United States, with direct contact with customers, saving the ring between middlemen.

At present, orders are coming.