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2010 Taiwan Shoe Industry'S First Brand A.S.O Layout Mainland Market

2010/5/19 11:49:00 24

Footwear Industry

The A.S.O thin shoes from Taiwan were unveiled at the ninety-eighth China shoes industry leather goods fair and the "famous brand entry" exhibition. As the first brand of Taiwan footwear industry, ah thin has already started deploying to enter the mainland market, and plans to open the first shoe Fashion Museum in East China in the fourth quarter of this year.


 


At the exhibition, the four brands of A.S.O, including A.S.O, ffie, BESO, L & J, all participated in the exhibition, and the four brands created diversified fashion choices to meet the needs of different ages and different identities. L & J is a thin brand founded in Australia in 2002, mainly in a lively image, while BESO is mainly targeted at younger and fashionable consumers. At the exhibition, a thin exhibition of diamond shoes, golden shoe and honor shoes, which were called "thin three treasures", attracted many buyers and visitors.


 


It is reported that the early development of the lean market in the mainland will mainly be concentrated in the East China region. The first shoe hall is expected to debut in the fourth quarter of this year, most likely to be settled in Shanghai or Nanjing. Luo Rongyue, chairman of A.S.O thin leather shoes, said that over 90% of the shops in Taiwan are independent shops on the street. However, the situation in the mainland will be different, mainly in department stores, and mainly in Direct stores.

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