The Hotel Manager Resigned And Returned To &Nbsp; Taobao Sold Organic Produce.
"I am a native child in the countryside. When I was a child, I had a wish to have a big farm, grow lots of fruits and vegetables, and what I want to eat."
Wang Jian, born in 1984, is an extroverted Gemini.
He said that he had been out there for 10 years. When he thought he had integrated himself into the city life, he found that there was always a voice calling to him. "Back to the countryside, we will use the waste farmland to realize our farm dream."
Quit the hotel manager and set up shop in Taobao. Entrepreneurship
"It seems time to turn back. When I married my wife and had my son back to my hometown in Jiangshan City, Zhejiang Province, I knew I was always coming back."
Wang Jian said with mixed feelings that he lived in the mountains since he was young, and his grandparents were ordinary farmers.
10 years ago, he left his hometown to work in Ningbo, and then embarked on a winding road.
"From the waiter of the hotel to the front office manager for 10 years, I thought I integrated into the city life until I got married and had children, and then I went back to the security town.
When I got home, the feeling came back when I was young. "
Wang Jian said that when he came home to see his grandparents grow old and unable to farm and waste a lot of farmland, his childhood dream suddenly revived.
"I want to use these arable land to grow the hottest organic agricultural products now!"
Why Taobao? Wang Jian said he is very optimistic about the prospects and advantages of e-commerce.
"I go.
TaoBao
After searching for shops selling organic produce, it is found that such shops are still relatively small and space is very large, and it is relatively easy to create their own brand on Taobao. "
Wang Jian said that the idea of firmly establishing his Taobao shop is also related to his wife's support.
He said his wife was a "Taobao control", "she told me in detail about Taobao's shopping process, credit system, etc., so that I feel that Taobao is very mature in e-commerce, which makes me confident."
Planting organic produce and playing green card
"Many friends have asked me why not make clothes?" Wang Jian laughed, though.
clothing
Class is currently the largest category of Taobao. It has been analyzed that even though there are already so many shops, the capacity of clothing on Taobao is almost unlimited. "But this is not my interest. If you are interested in your expertise, you can put in the greatest enthusiasm, and at the same time ensure the quality of things, so that you can compete with other crown stores."
Thus, a Taobao store named "security farm" was officially opened at the end of last year.
The store sells honey, pollen, kiwifruit and other agricultural products.
"I hope my customers can eat the most original and most green food."
The store is open, but almost all small and medium-sized sellers are faced with the problem of product promotion.
"Taobao forum introduced a lot of free promotion methods, whether in Taobao station or outside the station, I have tried, but in the first two or three months almost nothing, this time is the most difficult."
Wang Jian said he did not know whether he should continue to use these promotional methods. "It may not be effective, but not worrying about losing a piece of resources."
But as time went on, all the efforts were rewarded.
"Now I get up early in the morning and go to more than 20 forums, such as bean paste, Sina, Tianya and mop, to promote my little shop.
Every day must say something, in short, a purpose, adhere to it, now the effect came out, many customers are to see these articles to find our store.
Wang Jian said.
An organic agricultural product company that aims to build its own brand.
"I hope that in the future, we can set up our own brand of organic agricultural products company, expand marketing channels, and achieve annual profit of millions of yuan."
Wang Jian said with embarrassment that he did not dare to praise the sea too much. After all, the shop was only recently promoted. "Now the activities and decorating activities in the shop have not been perfected. The recent goal is to improve the shops and get on the right track, and strive to make profits every day!" he said that what he is going to do now is to keep his feet on the ground.
"Now is not the time to relax. Even in the most bitter days of the past, I never thought of giving up. Every picture, every product description, every detail was pouring into my emotions and efforts. I could not bear to give up, and I would not be willing to give up."
Wang Jian said that now every day of Taobao, he feels very substantial. He is still learning and trying all kinds of promotion methods, "warmly greeting every customer, patiently answering every question, carefully packing every parcel, and 100% of the praise is the biggest affirmation and encouragement for me.
I always believe that everything is human, facing difficulties and bottlenecks. Persistence is the greatest magic weapon! "
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