Home >

Accelerating The Competitiveness Of Nantong Textile Enterprises

2011/11/5 9:01:00 15

Accelerating The Competitiveness Of Nantong's Home Textile Industry

In recent years, Jiangsu Province Nantong home textiles The chamber of Commerce adheres to the "business to business, economic promotion, service oriented and business oriented". Purpose We should broaden our thinking and expand our service to accelerate the competitiveness of Nantong's home textile industry. The chamber of Commerce was established in December 2003. There are 1380 member enterprises and 100 enterprises (vice president). They have won the title of "Jiangsu advanced industry chamber of Commerce" and "Nantong advanced industry chamber of Commerce".


   Widening the market International and domestic development


Home textile industry is the tradition of Nantong. pillar industry It has formed the largest domestic textile product R & D, production and distribution base based on Haimen bridge and Tongzhou Zhihao market, accounting for 70% of the total domestic textile industry. In recent years, facing the complex and changeable economic situation at home and abroad, the chamber of Commerce has actively responded and led the members to the world market. One is to open up the domestic market. In 2009, Xu Jian, executive vice president of the textile and textile chamber of Commerce, put forward the idea of building "100 city Nantong home textile Street". In 2010, the chamber of Commerce, jointly with the real estate and architecture associations, put forward the development strategy of "Nantong home textile hundred City hundred Street". In 2009, the 10 chambers of Commerce of the chamber of Commerce invested 1 billion yuan. In Chongqing, the "Chongqing international home textile city", with an area of 230 Mu and a total area of 420 thousand square meters, was established. In April 2011, Tianjin Home Textile City started construction. Ningxia, Yinchuan, Sichuan Chengdu and Shandong Linyi will also start their home textile city. The implementation of Baicheng hundred Street project not only provided many terminal selling platforms for Nantong home textile enterprises, but also expanded the radiation and influence of Nantong home textiles in the whole country, and made Nantong home textiles develop from "monomer" to "Baotuan". The two is to expand overseas markets. On the one hand, the chamber of Commerce will organize enterprises to participate in international exhibitions such as Frankfurt. On the other hand, it will guide more enterprises to take the road of outward development through organizing the exit investment and trade description. At present, the city has more than 400 entrepreneurs in the home textile industry across the ocean, investing in more than 20 countries and regions such as North America, South America, Eastern Europe and South Africa. Sales volume More than 200 million dollars a year.


To build a home textile aircraft carrier has always been the goal of Nantong textile producers. The Nantong textile home textile association aims at improving its product quality. One is to hold a home textile design competition. "China International Home Textiles Design Competition" has been successfully held in Nantong for the five time. This is the highest and largest home textile competition in China. It is also one of the most influential competitions in the home textile industry worldwide. Under the guidance of the Party committee, the government and the relevant government departments, the chamber of Commerce has been highly regarded by the national textile industry as well as the whole world. Through the holding of the competition, the exchange and cooperation between Nantong home textile enterprises and international enterprises have been promoted, and the capability of independent design, R & D and innovation of home textile enterprises has been enhanced, and the transformation and upgrading of Nantong's home textile industry has been promoted. Two is to promote brand strategy. The chamber of Commerce set up a leading group for declaring brand-name products. The chamber of commerce not only organizes member enterprises to seriously study their superiors' notices and evaluation guides for declaring famous brands, but also standardizing unified declaration procedures, conscientiously doing guidance and auditing checks on declaring materials, so as to make declarations work in an orderly and effective manner. At present, the Nantong home textile industry has 11 national inspection free product enterprises, 4 Chinese famous brands, 3 well-known trademarks in China, 20 Jiangsu famous brands, and 30 famous brand products. It has become the main industry in Nantong to create famous brands, and a number of leading enterprises in home textiles show strong driving effect. The three is to publish home textile index information. In October 30, 2009, China Tongzhou textile index was officially launched. The index system is mainly composed of four parts: price index, prosperity index, scale benefit index and monitoring index. It mainly reflects the price changes of fabrics and products in household textiles market and the boom and flow of home textile enterprises. It is the first industry index of China's household textile industry. This indicates that Nantong has become a "home wind index" for China's home textile index, a "barometer" for China's home textile production, and a "barometer" for the market of home textile products in the world. At the same time, it has enhanced the overall competitiveness of Nantong's home textile industry. {page_break}


   Identify accurately bottleneck Full breakthrough of capital talents


Funds and talents are two major problems in the continuous development of the home textile industry. financing And provide effective services in training, so as to break through the bottleneck of development. First, provide financing services through multiple channels. The chambers of Commerce and financial institutions have joined hands to set up a mutual guarantee system of mutual guarantee for member enterprises, so as to effectively solve the financing difficulties of small enterprises with the innovation of "joint guarantee loan". "UNPROFOR loan" not only saves the cost of guarantee and mortgage assessment fees for enterprises, but also greatly reduces the financing cost of enterprises. Moreover, a number of enterprise guarantees have been changed, and an enterprise has been granted the loan status. In addition, the chamber of commerce also worked closely with the SME SME mutual aid fund of the General Chamber of Commerce to solve the problem of capital turnover in a number of enterprises, effectively preventing the breakup of capital chain and ensuring the normal development of enterprises. The two is to develop skills training. In order to train technical personnel in the industry, the chamber of Commerce opened a home textile design school, hired top designers at home and abroad as visiting professors, and cooperated with Donghua University, Soochow University, Nantong University and other institutions to establish a R & D base for production, teaching and research, and to achieve win-win cooperation through product transfer and joint research and development base. In October 2006, the first domestic textile industry designer (Nantong) training base was officially set up. The home textile enterprises in Nantong responded positively, and sent technical backbone to further education. At present, four batches of students have completed the training and examination, and obtained the "Chinese textile designer professional qualification certificate" issued by the Ministry of social security.


   If you take the responsibility, you will do everything outside your responsibility.


Giving back to society and serving members is the responsibility of the chamber of Commerce. In recent years, the chamber of Commerce has conscientiously fulfilled its duties and has set a good image. One is to shoulder social responsibilities. Nantong home textile industry is a rich people's industry, which has solved the employment of 100 thousand people. In the financial crisis, the member enterprises have been affected to varying degrees. But they all strengthen their confidence and treat their employees well. They insist on not laying off workers or reducing wages. The chamber of Commerce has actively guided member enterprises to "get rich and think well, enrich and think", and join the ranks of rewarding the society. In 2006, the chamber of Commerce donated more than 20 yuan to home textiles for the western region. In May 2008, after the Wenchuan earthquake, the chamber of Commerce launched a love affair on the same night. Dozens of enterprises such as Ya Ping, Jiabao, and Luo Lai responded positively and organized 8870 quilts to the disaster area. According to incomplete statistics, over the past 3 years, the total number of donations made by members of the home textile association has reached about 60000000 yuan. The two is to build a platform for government and enterprises. It is the bounden duty of the chamber of Commerce to solve practical problems for the development of the member enterprises. In recent years, the chamber of Commerce has actively contacted and communicated with the relevant functional departments of the government, actively reflecting the difficulties in the development of the industry, and has properly solved many problems. In April 2009, with the support of the Municipal Taxation Bureau and the Municipal General Chamber of Commerce, the chamber of Commerce established the taxpayer protection center of the Nantong Home Textile Association. In August, the United Nations city tax bureau established the "taxpayer house", effectively established a tax enterprise communication mechanism, and created a harmonious tax environment. In addition, the chamber of Commerce has set up a series of public service platforms with the relevant departments, such as the research and extension base of China's home textile fashion trend, the home textile art center of China, the home textile inspection center of China, the home textile research and development center of Jiangsu Province, the National Textile Information Center of the national level, the planning and construction of the international logistics park of the overlapping bridge, the Management Office of all levels, the logistics center, and so on, which play a key role in improving the overall competitiveness of Nantong's home textile industry.


 


 

  • Related reading

Keqiao Independent Import Fabric Exhibition Center Blank Is Filled

brand building
|
2011/11/4 23:42:00
16

Bosideng, A Public Welfare Student, Warms The "Light Loving School".

brand building
|
2011/11/4 14:31:00
8

Tai Chung Speeds Up Pformation And Upgrading Of Jeans

brand building
|
2011/11/1 13:52:00
19

China'S Largest Camp: To Create China'S New Source Of Leather Fashion

brand building
|
2011/10/31 17:13:00
44

Focus On Innovation, Create Brand, And Create A First-Class Market.

brand building
|
2011/10/30 23:30:00
28
Read the next article

Clothing Brand Marketing &Nbsp; Let Kaiping Cowboy Go To The World.

In order to further speed up the implementation of brand strategy and comprehensively enhance the competitiveness of chemical fiber textile and garment industry, the 2011 textile and clothing brand marketing seminar jointly sponsored by the Kaiping municipal government, Kaiping economic and Information Bureau and Guangzhou "export Yi" was held in October 28th.