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A Brief History Of Men'S Clothing In Italy

2012/2/25 11:42:00 13

Italy Menswear Style


In 1947

"Vogue"

It seems that Italy fashion is popular all over the world, because it has talent, textile technology and many beauties.

Of course, if the object of observation is changed into men's clothing, it can be interpreted as "because it has talent, textile technology, and many cool men like mafia......"


Starting with "a cool guy like mafia"...


Because it has talent, textile technology, and many cool men like mafia.


There was no fashion industry in Italy before World War II.

Although the handicraft industry in Italy is extremely developed, both tailors, goldsmiths and cobbler are known overseas.

In 1910, Ermenegildo Zegna founded a textile school, and 20 years later it started a textile factory, making Italy an invincible position in the "textile technology". As for the "cool men like mafia", we owe it to the Mediterranean.


However, the lack of creativity is

Italy fashion industry

There has been no injury to international reputation.

Women are keen on French dressing, while men are looking for tailors with backgrounds of British Savile Raw apprentices.

At that time, the Italians were sarcastic: "if a woman in Italy wants to reach a noble summit, she must go over the Alps (France) or across the Atlantic."

From this point of view, "nationalism" is no less than an excellent weapon for rapid development.

In order to create "Italian style", the Italy government can get the financial and publicity support of the government as long as the designer can get original design.


Milan fashion Zhou Zheng was processed at this stage to display the style of Italy fashion collectively.

This has always been a provocative act initiated by Paris fashion week, like a radical fashion declaration. "No need to go to Paris later, nor to imitate French design."


Just as Italy aristocratic Emilio Pucci has become the first designer to export to Italy with exaggerated and gorgeous fabric patterns, Canali has also won the praise of men's clothing circles with its unique suit supporting structure.

And the Brioni created by the Apprenticeship of Savile Raw's apprenticeship, Nazareno Fonticoli, has brought a revolution to the dull men's suit.

Brioni creates a new suit according to the ideal of a perfect man, widens his shoulders, draws his waist, and makes men look taller and bigger.

Hollywood's most famous male stars, such as Clark Gable, Gary Cooper, are wearing Brioni clothes.

And Brioni took the lead in bringing men's clothing to the fashion show, and opened a new era for men's fashion.


However, Italy's

Men's wear

It will only take place in 1980 to usher in a moment of protest against France, Britain and the United States.

The movie American Gigolo shows the Richard Gere playing the male dancer in a closet full of Armani clothes and adorning them on the bed.

After being ready, he put a beautiful pose in front of the mirror, and the entire theater could burst into thunderous applause.

The movie has made two stars, Richard Gere and Giorgio Armani.


In the age of designer stardom, there is always no shortage of Italians.

Whether Armani is concise and capable, the luxurious luxury of Versace, the leisure and elegant taste of Dolce & Gabbana, or the slightly intellectual temperament of Prada, all of them have enriched the connotation of Italy men's clothing on the basis of quality.

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