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Improving Clothing Production Efficiency Is A Test To Respond To The Market.

2012/11/21 12:09:00 17

Garment CycleGarment EnterprisesGarment Production Efficiency

 

Spain's largest clothing company has replaced Warren Buffett with the US $46 billion 600 million to become the third richest in the world.

The surge in value undoubtedly shows strong profitability, and its famous brand ZARA is indispensable in the birth of the world's third richest.

ZARA, the founder of the world's fast fashion, has been praised for its amazing speed of goods circulation over the years.

Impossible to surpass

Garment cycle

It has become the winning secret of ZARA's leading industry.


The rapid development of China's economy has also led to the development of fast consumption in the Chinese market.

Especially the 20-30 year old young people who are very sensitive to style, color, price, personalization and fashion.

At the same time, China's current young population has a large population base, once training its loyalty to the brand, it will also be beneficial to the future development of garment enterprises.

In this regard, clothing companies continue to work hard on products to cater to the current trend of consumption of young people.


But in China's fast market, Chinese clothing brands are not dominant.

According to a research report on consumer acceptance of fast fashion brands, H&M, ZARA, UNIQLO and MANGO are the top ones. China's fast fashion brand is in an awkward situation.

The reason is that more than half of consumers believe that the design of local brands can not keep up with the trend, and the style update speed is slow. At the same time, the price advantage is no longer obvious compared with foreign brands.

The root cause of the gap between China and foreign countries lies in speed.

It is reported that ZARA can be controlled within 15 days from design to sales, or even on the same day. It is also the only fashion company in the world that can distribute garments produced in 15 days to more than 850 stores worldwide.

Compared with this, the traditional garment production cycle takes 60 days.


The high profit brought by this high speed also makes the ZARA mode a large number in China.

Clothing enterprise

In order to emulate the target, Chinese enterprises have worked hard in the turnover process, and actively started the industrial chain of every link of garment production, built up the information system, and accelerated the terminal reaction speed from the aspects of procurement, production, logistics and retailing.

Even so, there is still a certain gap between the domestic fast moving brands and the ZARA in terms of turnover speed. Instead, they are catching up with each other in absolute terms.


Faced with the difficulty of speed, where should clothing enterprises go? Now, more and more enterprises are beginning to realize the importance of technology.

From the purchase of advanced equipment to the construction of information platform, increasing investment in science and technology has become an important means for enterprises to reduce production costs, shorten the reaction cycle and enhance the terminal control capability.

The application of mechatronics equipment has become the mainstream in the production sewing process of enterprises.

According to the statistics of the usage of an automatic bag opening machine in the garment processing plant, the following data are compared: in the process of making the jacket pocket, 8 people are required according to the original traditional process. After using the automatic bag machine, only 1 workers can be saved, and 7 workers are saved.


In addition to electromechanical integration equipment, the use of suspension systems has also become an important means for enterprises to increase their capacity in recent years.

By combining the specific conditions of the enterprise production process, the pmission speed of the hanging system in every link of production is set up, which is beneficial to every link of the enterprise.

Garment production efficiency

The overall improvement can also help enterprises to better control the production process, and have a definite purpose in formulating annual plans and arranging production tasks.

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