Decathlon'S First Shopping Mall In Henan Settled In Zhengzhou.

< p > recently, Decathlon, the world's largest sporting goods retailer, officially opened in Henan's first shopping mall, Zhengzhou Jing Guang road store.

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< p > this shopping mall is the first shopping mall in Henan Province, which is "a href=" //www.sjfzxm.com/news/index_c.asp "> Decathlon < /a >.

The location of Decathlon Zhengzhou Jing Guang road shopping mall is located in the middle land square near the Third Ring Road of Beijing Guangzhou road. The shopping center area is nearly 5200 square meters, and sells 20 own a href= "//www.sjfzxm.com/news/index_c.asp" > sports brand < /a >, 60 sports and 35000 kinds of sports products.

Besides popular sports products such as outdoor, football, basketball, badminton and bicycles, Decathlon also sells many niche sports products, such as fishing, squash, archery and so on, and strive to provide the most extensive public with the goal of sports service.

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< p > Zhengzhou shopping center is close to the most convenient expressway, Beijing Guangzhou road. It is about 1000 meters from the South Third Ring Road and Zhengzhou passenger station. The surrounding roads are developed, and the traffic is convenient and fast.

At the same time, Decathlon has provided ample free parking spaces for customers who come to shop.

Outside the mall, there are free basketball courts and table tennis tables for customers' sports experience.

This shopping mall will also become a national fitness exercise guidance Station as well as Decathlon's National Mall. It will organize 2~4 free exercise experience every month.

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P, vice president of Decathlon Greater China, Qi Yi Jia, referring to Decathlon's development plan in Henan, introduced Decathlon planning to open 10 or more shopping malls in Zhengzhou in the next 10 years, and set up 4 shopping malls in Luoyang.

"For the whole of Henan, we hope to reach 30 shopping malls in the next 5 years.

The 4 cities of Zhengzhou, Luoyang, Pingdingshan and Xinxiang are our primary consideration at present.

Next, we will inspect Nanyang, Jiaozuo and other places.

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< p > China's < a href= "//www.sjfzxm.com/news/index_c.asp > > Central Market < /a > is an area to be developed by Decathlon which is very valued in the future. While the customers in Central China have different preferences for sports and customers in other regions of China, Decathlon will also take some differentiated operations if it does not come, and will also launch products that are more suitable for the central market, so that Decathlon will be more welcomed by the central market.

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< p > related links: < /p >

P, Decathlon owns the whole industry chain from design, research and development, production, brand, logistics to retail, ensuring product quality and controlling its pace of development better.

At present, Decathlon stores account for more than 9 of its own brand. Among them, the outdoor mountain sports brand Quechua is the largest brand of sales at present. This also makes many consumers think Decathlon is just a store selling outdoor products. In fact, Decathlon also has 20 sports brands including fitness brand Domyos (mobile delight), running sport brand Kalenji and so on, covering 65 kinds of sports categories.

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< p > Decathlon as a professional sports supermarket, the whole sports series of shopping malls covers 20 brand of passion sports, 65 sports, more than 35000 products, and products involved in all fields, suitable for all sports enthusiasts from beginner to professional.

At the same time, the shopping mall has various indoor and outdoor experience areas, such as outdoor basketball experience area, fitness equipment experience area, tent experience area, roller skating trial area, table tennis activity area, etc., so that every customer can easily understand every sports product of Decathlon and get experience shopping pleasure.

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By now, Decathlon has opened 67 shopping malls in 28 cities in China, and plans to double the number of stores by 2015. It is believed that Decathlon's talent strategy and development speed will bring new vitality to Hebei's retail talent market.

In order to complete the strategic layout in the Chinese market as soon as possible, in the next 3 years, di Canon will recruit at least 5000 people who are keen on sports, of which 1000 will become managers at the managerial level.

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