The Essence Of The Dispute Between Wuhan And Leather City -- Brand Competition

< p > the dispute of "leather city of Haining" comes from the < a href= "//www.sjfzxm.com/news/index_c.asp" > brand value < /a > represented by Haining leather city.

As a representative of the market without fake five star civilization, "Haining leather city" has huge market value.

In Haining alone, the "leather city of Haining" achieved an annual turnover of more than ten billion yuan.

In today's strong sense of consumer brand, the authentic "Haining leather city" means infinite market and continuous profits. No wonder the four leather cities are fighting for real and fake knowledge.

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The dispute over the "P leather city" in Haining is not only the inevitable result of the brand chaos, but also the deliberate avoidance of "Haining leather city".

In fact, the Limited by Share Ltd of China Leather City in Haining is ambiguous about the dispute.

Since the dispute between the real and the "leather city" has occurred, in the past month, the company has ignored it and avoided asking about it.

On the Internet, a total of 7 chain stores in Haining leather city can be identified.

All the 7 branches are named after the names of places such as Wuhan and Chengdu. It is not known whether the "Wuhan Haining leather city" consists of many lower branches. The uncertainty of the news adds to the confusion of events.

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< p > earlier, < a href= "//www.sjfzxm.com/news/index_c.asp" > Haining < /a > had once had the "leather city" honor competition place with Tongxiang.

This time coincides with the 3.15 "counterfeiting" coming, the "leather city" dispute resurgence.

This is the confusion that some businessmen have ulterior motives, or that the market purify the brand automatically.

In fact, Hankou North Haining leather city is straight forward, "Wuhan a href=" //www.sjfzxm.com/news/index_c.asp "> leather market < /a > there are individual businesses under the banner of" authentic ", with" counterfeiting "as the name, to exclude competitors.

Whether Haining headquarters has a secret or the leather city crowding out competitors, what we know is that the "leather city" has attracted the attention of the media, the public and the society. The "leather city of Haining" is now on the top of the wind.

We hope that the "leather city" dispute will be cut off as soon as possible, so that people with ulterior motives will not destroy a good national brand.

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< p > the four "leather city" disputes give us warning that the brand is the product's life.

Today's society has changed from "productive" to "consumption oriented", and consumers need quality guaranteed consumption.

Only by having a strong brand can we have a stable market and win the source of business opportunities.

Some false brands will only be eliminated in the market competition.

The "Haining leather city" in Ezhou is renamed "Ezhou Haining fur city" at this time, which confirms the fact that fake brands can not stand inspection.

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< p > brand owners must produce genuine products, do not cheat and deceive customers; consumers recognize the brand purchase, do not give the false brand an opportunity; the government strengthens brand management, vigorously crack down on illegal brands; stores also choose to cooperate with the authentic Brand Company to prevent being cheated, and only the concerted efforts of the community can create a brand society.

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