Pringle Of Scotland2014 Autumn Winter Advertising Blockbuster

< p > June 2014 London, < a href= "http:// www.sjfzxm.com/news/index_f.asp" > Pringle of Scotland < /a > was the International Landmark brand created in the birthplace of Scotland knitwear industry in 1815.

Since its establishment, Pringle of Scotland has persisted in technological innovation, and gradually developed and designed and manufactured a href= "http:// www.sjfzxm.com/news/index_f.asp" > knitted outer garment "/a" series, rhombic knitted series and classic two piece series.

The 2014 autumn and winter advertising blockbuster is the third collaboration between Pringle of Scotland and art photographer Roe Ethridge.

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P > 2014 autumn winter series again witnessed the innovation of technological innovation, creating a series of a href= "http://? Www.sjfzxm.com/news/index_f.asp" > 3D printed fabric < /a > and fabric.

Combining 2D with some properties of 3D highlights the structural nature of the series.

The use of stage lighting and shadow shows the innovation of the knitting industry.

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< p > 2014 autumn and winter advertising blockbuster is the third cooperation between Pringle of Scotland and art photographer Roe Ethridge.

Roe Ethridge is famous for its strong contrast image and its unique effects.

Ethridge has used a unique visual language, namely, using stage lighting and shadow through the room to emphasize the material quality of clothing.

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< p > to express the lasting charm of the classic image, the model Sam Rollinson and Adrien Sahores appear in an elegant image, perfectly displaying the detail handling technology of the clothing, and fully interpreting the elegant quality of the series of costumes.

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Massimo Nicosia, chief design officer of P Pringle of Scotland, commented: "the technical innovation of 3D printing and the texture of knitwear are the focus of this series. This photo perfectly presents these two characteristics."

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