How To Beautify The Layout Of Clothing Shops

< p > strong > A: < a href= "http:// www.sjfzxm.com/news/index_c.asp" > lighting < /a > illumination < /strong > /p >
< p > basic lighting. This means keeping the minimum visibility in the shop to facilitate customers to choose goods. Most stores use chandeliers and ceiling lamps to create a neat, quiet and light shopping environment. The position of natural light can be used to avoid lighting during the day. < /p >
< p > commodity lighting. This is a special lighting of the shop in order to highlight the characteristics of the product and attract customers' attention. For example, jewellery is best displayed under high-intensity spotlights. < /p >
< p > decorative lighting. The design of < a href= "http://? Www.sjfzxm.com/news/index_c.asp > > decorative lighting < /a > should be consistent with the overall image of the store. The lighting of large shops is exquisite, and small and medium-sized shops should be concise and bright as the standard of lighting design. Different lighting levels should be provided at different locations in the business hall, such as the depth of illumination should be higher than the hall. < /p >
< p > strong > B: < a href= "http:// www.sjfzxm.com/news/index_c.asp" > Color < /a > feeling < /strong > /p >
< p > color is the most basic psychological feeling for people. After mixing people's complex thoughts and feelings and various life experiences, color becomes very human and human touch. Generally speaking, warm colors give people a warm and happy feeling, and cool colors give people a cool, cold and quiet feeling. If the two colors are placed side by side, the feeling is that the warm color expands outward and moves forward, while the cool color shrinks and recede. Understanding these rules is very helpful for color processing in store shopping environment design. < /p >
< p > commodity image. People's impression is that different commodities have different color images. In this regard, we must consider and deal with the shopping environment properly. < /p >
< p > the shade of each part of the shop. First of all, the use of color should be coordinated with the color of the product itself. Store shelves and platforms must provide tint support for the sale of goods, so as to attract goods and attract customers. For example, cosmetics, clothing, etc. should use elegant, clean hue, audio-visual products, toys, gifts, etc. should use bright, contrasting colors. < /p >
< p > secondly, the color should be adapted to the floors and parts to create different atmosphere. For example, a multi-storey building's business hall or entrance has great influence on the first impression of customers. Warm colors should be used to form a warm welcome atmosphere. The underground business hall is dull and dark, with a light tone decoration, which can give people a fresh and pleasant feeling. < /p >
< p > color should be changed in unity. In order to determine a unified visual identity, stores should set store standard colors to show the unique characteristics of stores. But in shops, different floors or merchandise parts, the use of color must be differentiated, forming different styles to arouse customers' freshness and reduce visual and psychological fatigue. < /p >
< p > VI image: storefront design is the design of store appearance. Its main purpose is to attract customers to stop and wait for shopping. < /p >
< p > < strong > C: appearance type < /strong > /p >
< p > closed. That is to say, the store door is separated from the outside door, the entrance is as small as possible, the side facing is tied up with display windows or stained glass, so that customers can choose goods quietly after entering the store. This design is suitable for jewelry, crafts, books, food and other stores. < /p >
< p > half open. The entrance is slightly larger, and is equipped with a display window. It is easier to see the inside of the store from outside. This design is suitable for specialized shops such as cosmetics and clothing. < /p >
< p > open type. Shops are open and customers are free to enter and leave without any hindrance. This design is applicable to stores that sell popular products such as fruits, vegetables and seafood. < /p >
< p > < strong > D: sound < /strong > /p >
< p > normal and pleasant voice can attract people's attention to products. For example, in the relevant places of business, the tick of the clock, the sound of the sound equipment and the TV are all normal sound, they can really cause customers to pay attention to the products. Some of the noises from outside can be unpleasant or even unbearable, and destroy the atmosphere that shops try to create. In this regard, stores can deliberately send some background noises to suppress unpleasant sounds. The more common way is to play background music. But when using the background sound, we should pay attention to controlling the intensity and volume of the sound. Of course, what kind of music to play depends on how long the clothing operator wants the customer to stay, and if he wants to stay longer, he will relieve the music. On the contrary, passion music. Play a role of urging. < /p >
< p > < strong > E: odor < /strong > /p >
< p > some scents can enhance people's happiness. For example, the smell of flowers in florists, the smell of cosmetics counters, the biscuits, candy, preserves, dried fruits and other smell of food shops are helpful to promote customer purchase. But there are also some unpleasant odors that may drive customers away. For example, the rusty smell of carpets, the smell of toilets, the paint and flavor of shop decoration materials, and the smell of nearby merchandise. The density of normal odors can be increased properly, and the density of bad odors should be reduced as far as possible. < /p >
< p > < strong > F: ventilation < /strong > /p >
< p > to ensure that the air in the shop is fresh and usually cold and warm are suitable, ventilation facilities should be strengthened. Small shops mostly use natural ventilation, and conditioned large and medium-sized shops can adopt mechanical ventilation. < /p >