"Internet +" Pformation Of Traditional Clothing Industry In Dongguan: Personalized Clothing Customization

As the world manufacturing base, with the vigorous development of the Internet and changes in the economic form, and the rising labor costs in China, Dongguan's manufacturing enterprises are seeking pformation and upgrading, striving to stand out in the era of Internet industry.

With the enhancement of national economic strength and the enhancement of consumption ability, the pursuit of individuality is becoming increasingly intense. The production and service of traditional clothing industry has been unable to meet consumers' need for personalized self.

Facing slump

The sales market, the growing demand for personalized consumers, the challenge of the electricity supplier mode, the traditional clothing enterprises strive to find a way to break the deadlock, personalized customization industry development trend.

But in real life,

Customization is highly dependent on technicians' personal experience ability, coupled with industry characteristics such as long cycle, high process complexity and high price, which makes clothing customization remain high and small.

In order to make clothes custom-made into ordinary people's homes, Guangdong Bi Lang Network Technology Co., Ltd. is a new and promising enterprise, and is committed to the pformation and upgrading of "Internet +". Through independent research and development of automatic pattern generation system, laser automatic cutting system and APP patent system, the industrialization of mass customization production has been successfully realized, and "let the custom return to the public".

The reporter understands that the Bi Lang menswear custom brand has established a IPhone, mobile APP, store IPad professional edition system to provide strong system support for the O2O customization of garment DIY customization. It is a customized integrated online shopping platform for consumers to provide personalized and independent design. It provides integrated services for online customization and offline experience shop, and solves the big bottleneck problem for ordering industry, efficiency and Cheng Bensan.

According to the introduction, the industrialized production line of private customized products has realized the customized batch production and reduced the production cost.

Customers can use the most simple and quick way, the most reasonable price to wear their own exclusive clothing.

Independent research and development automatic pattern generation system, laser automatic cutting system, and APP patent customization system, realize data integration from front end data acquisition to back-end factory production, from customer independent design, online ordering to factory production, and truly realize the whole process of garment customization.