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New Hope For The Retail Industry: Zhuo'S "Swallow Program" Has A Clever Way To Recruit Talents.

2016/2/25 11:25:00 85

Retail IndustryClothing Brand

Under the double impact of electricity retailing and the continuous invasion of foreign retail giants, the traditional retail industry is facing severe competition and challenges, especially the current situation of talent is not optimistic.

According to authoritative data, in recent years, the flow of talents in China's retail enterprises is frequent. At present, the proportion of brain drain in local retail enterprises including Beijing, Shanghai, Guangzhou and other places is close to 35%. The phenomenon of "digging people" among industries and the changing market environment lead to urgent demand for new retail talents in China's retail enterprises.

Therefore, how to strengthen the management of talents in retail industry, stabilize the talents in retail industry and control the drain of talents has become an urgent problem for retail enterprises at present.

Faced with the ever-changing market environment, many traditional retail enterprises explore new development models, trying to find new breakthroughs through the pformation and upgrading of the internal structure, and help the two development of enterprises.

As for the famous soft and fast fashion women's brand in China, it launched the talent plan of Zhuo's "swallow plan" with a "sharp hit" approach, opening up a new mode of training talents in the garment industry, bringing new hope to the traditional retail industry talent pool.

  

The 2015 report on talents in the consumer goods retail industry: innovation and pformation, embracing the new era, pointed out by the talent bank.

Consumer goods retail industry

The speed of job hopping is 29.1 months, and sales, operation and market are the three most mobile functions.

It can be seen that training new retail talents has become a major event in the apparel retailing industry.


More and more data show that most retail businesses are increasingly unable to recruit talented people.

A mature retail talent needs to acquire a wealth of skills, which requires communication and coordination with different customers, as well as knowledge of marketing strategy and management.

This makes many systems and leaders eager to expand quickly and focus on short-term benefits not enough to give young people opportunities.

But as demand is pushing enterprise upgrading, talent demand will also force enterprises to reflect from their own perspective.

At present, the beautiful and fast fashion women's brand is outstanding, so it opens up a new mode to recruit talents, namely, start the "swallow program" and lock the eyes on "new people".

  

It is understood that "

Swallow program

"Talent plan" is the annual strategic work of Zhuo Zi in 2016. It will recruit graduates from various colleges and universities and apparel retailers, and prepare "swallow Business School" for their preparations, so as to train more young talents with high quality and professional ability and provide fresh blood for the pformation and upgrading of the retail industry.

The talent project of the "young swallow project" is not only designed according to the stage of training, but also customized for the individual career development plan.

The standard examination, the establishment of salary and training mechanism and other new teaching methods will maximize the enthusiasm of the staff. At the same time, it will also help to cultivate more new retail talents with comprehensive capabilities, so as to maintain the vitality of the industry and bring new hope to the pformation and upgrading of the physical retail industry.

  

In 2016,

clothing

China's traditional retail industry, represented by the industry, will usher in a new era of change.

Under the influence of Zhuo's "swallow program", a large number of new retail talents will emerge as the times require. The garment industry will also usher in a new development opportunity and enter the "spring" which belongs to the clothing retailing industry.


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