Song Zhongji Appeared In Dior Homme2016 Autumn Winter Menswear Show Hongkong Is Very Popular.

Speaking of the Hongkong market, many people should feel that the Hongkong market has bottomed out for the time being, but it still can not see the end. But there are still many big brands who are optimistic about the Hongkong market.

Recently, Dior flag.

Brand Dior Homme chose Hongkong as the venue for the 2016 autumn winter fashion show.

It is reported that this fashion show has invited a large number of Asian celebrities to attend, and not to mention any emperor superstars. The appearance of Song Zhongji, the hero of the descendants of the sun, has attracted a lot of media attention.

This is the first time in Hongkong for the brand.

Although the Hongkong market is currently in a low profile, the brand believes that

As an entry point, we can further promote brand awareness in the Asian market.

However, whether men's clothing market will be willing as Dior Homme is not necessarily.

But interestingly enough, Dior Homme's optimism about the Hongkong market may, to some extent, give investors and consumers more confidence in the Hongkong market.

In addition, though earlier

The release of earnings reports, which has been affected by the European market, has led to Dior regression. However, the Group believes that Dior Homme can better adapt to the current market, mainly due to the aesthetic needs of young men now, so that Dior Homme development has certain advantages.