There Is Still A Long Way To Go For Improving The Quality And Efficiency Of Garment Industry.

Premier Li Keqiang chaired a State Council executive meeting to promote the increasing variety, quality and brand of the consumer goods industry and better meet the needs of mass consumption upgrading.

The meeting pointed out that governments at all levels should strive to improve policies, give full play to the role of market mechanisms, and promote diversified products, quality and brand creation around the consumer goods industry around the diverse needs of consumers.

Craftsman spirit is the ultimate product, constantly carving their own products, improving the quality from 99% to 99.99%.

Made in Germany and made in Japan were once regarded as the best interpretation of the craftsman spirit.

Of course, it was Jobs's paranoid picking that made apple today.

Look at today's China, there are a lot of Shanzhai works flooding. Many so-called "short and fast" products are much more crudely built, so that we can lose our ancestors' faces.

Mentality, impetuosity, shortsightedness, and environmental constraints in various economic development periods are the best traditions for the whole society to lose their ancestors.

First, we should improve market access, abolish unnecessary examination and approval, catalogue and unreasonable charges, strictly enforce safety, environmental protection, energy consumption and other conditions, and support enterprises in making great efforts in creative design, improving technology content and performance, so as to promote the innovation and effective supply of consumer goods.

The two is to cultivate and carry forward the craftsman spirit of excellence and guide enterprises to establish a business philosophy of quality first and reputation first. Based on mass consumer goods production, we should promote the "quality revolution" and promote "made in China" to accelerate the development of "quality manufacturing" and win the big market.

The three is to create a fair competition business environment, promote the domestic consumer goods and international standard benchmarking, guide enterprises to strengthen the whole process quality management from raw material procurement to production and sales, carry out product certification and third party quality inspection and inspection, and strictly implement the recall system for defective products.

Promote the upgrading of China's time-honored brand, and support enterprises to cultivate new brands.

Four, we should strengthen supervision, comprehensively push the "double random and one open" supervision mode, set up a blacklist of enterprises, punitive huge compensation system, improve intellectual property protection measures, crack down on counterfeiting and shoddy, and prevent bad money from banishing good money.

With the continuous improvement of quality, we continuously enhance the quality trust and brand recognition of domestic consumer goods.

At the two sessions this year, Premier Li Keqiang advocated that Chinese enterprises should cultivate the craftsman spirit of excellence.

Today, China's desire for artisans has risen to a level that has never been seen before.

And specifically to the clothing industry, we have a common topic, the important thing is to return products, products are 1, others are 0, no 1, others do not exist.

Whether it is a real exhibition site, or the atmosphere of the grand show, or the discussion of various business models, it is ultimately how the product fits into such a human nature and how to adapt to such social attributes.

Commentators say that the spirit of craftsmen should be upholding to make China truly based on the world.

The clothing industry is even more so, only Seiko meticulous, continuous innovation, improve the details, carrying the Chinese people's spiritual needs.

It can be welcomed and respected by the world.

However, in this era of rapid change, the spirit of craftsmen has also been controversial. Some people say that the craftsman spirit has been outdated, and some people believe that they are too obsessed with idealism.

Expert Cheng Weixiong also stressed that whether it is to emphasize the craftsmanship of excellence, or to enhance the quality of consumer confidence and brand recognition, it is necessary for practitioners of the clothing industry to seriously ponder. After all, simple imitation and plagiarism can never lead the trend, nor can we gain a firm foothold in the technical threshold of the fashion industry that is designed first and accessories first. The competitiveness of the brand will lag behind foreign brands in the aspect of product innovation.

2014 Zhao Huizhou, the fashion designer, the top ten fashion designer of China, and the founder and chief designer of the fashion group of eachway (Yi Hui), is a representative of the Chinese garment industry practicing "craftsman spirit" in the "fine" and "new" fashion. She believes that the past design is to express identity and luxury. Now the design is to reflect the life style and return to the essence of life, and the clothing industry only works hard at the product.

Strive for excellence, stick to every detail and change life with design.

Create happiness for female consumers!

Ms. Zhao Huizhou said that a good design should have a brand concept and serve the brand DNA.

A brand needs to be precipitated and can be perceived.

The brand needs to be endowed with a soul -- DNA, the spirit and cultural power of the brand need to be embodied through DNA.

In addition to garment design, the industry has also put forward higher and higher requirements for designers to integrate and innovate their resources in the industrial chain.

Maintaining brand innovation is bound by the support of every link in the industry chain.

Insiders here also said that in the era of such a "product is king", the habit of copying and copying is difficult to adapt to the "personalized" consumption era. In such an important moment of implementing the apparel industry's quality and brand creation, it is the operators of the garment industry that needs to be seriously considered to satisfy consumers' new experience.

Reporters also learned that the current "textile and garment industry three products" strategic plan of action related programs have been issued, is soliciting the recommendations of all parties, is expected to be released in the near future.