Shoes And Clothing Industry "Predators" Ranked The Majority Of Business Performance Decline

< p > at the fourth Fujian business forum, the 98 Organizing Committee of the fair and the Management School of Xiamen University jointly launched the 2013 list of Fujian businessmen's top 100 list (mainland China list), 2013 top 100 list of Fujian businessmen (global list) and 3 list of 2013 Fujian business charity list (Mainland China).

On these three lists, many names of quotient have been brought together.

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In the < p > a href= "//www.sjfzxm.com/news/index_c.asp" > garment industry < /a >, the average value of per capita wealth of mainland spring merchants is 3 billion 810 million yuan, which is about 10% lower than that of 4 billion 309 million yuan in 2012.

A considerable part of the spring and autumn business of shoes and clothing enterprises has declined this year.

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< p > in which Ding Hui and the 361 degree Ding Jiantong family dived, the rankings dropped by 34 place compared with last year. Lv Peirong of the great group and Lin Ping brothers of the rich birds followed by 33 and 29 respectively.

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< p > the largest shrinkage of assets is the family of Zhou Yong Wei, less than a href= "//www.sjfzxm.com/news/index_c.asp" and "seven wolves" less than /a, which is 5 billion 50 million less than last year, and Lin Congying of nine herd king has been reduced by 2 billion, and the Wang Dongxing brothers of LL have decreased by 1 billion 800 million.

The largest shrinkage was Lv Peirong of the great group, whose assets contracted by nearly 47.4%, and the assets of the Qipai men's Hongzhao's assets contracted by 41.6%. The assets of the forest and brothers of fortune birds were 42.1%.

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< p > in addition, last year's list of tiger a href= "//www.sjfzxm.com/news/index_c.asp" > men's wear > /a > Guo Jianxin and Xi Long lung's water dish both fell out of the list this year.

Guo Jianxin ranked 79 last year, and Lin Shui pan ranked 83.

But there are also enterprisers who are going against the trend. The Ding Shizhong family of Anta has risen 4 places this year, ranking fifth, while Lin Tianfu, the expensive bird, has rushed to the sixty-ninth place this year.

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Xu Di, vice president of the school of management of Xiamen University, who participated in the list, said in an interview that the clothing industry, which used to have obvious advantages in the past, has not performed well this year, and it has something to do with the big environment. P

In the past two years, the clothing and sports products industry has been affected, and the net profit of garment enterprises has been declining continuously due to the overall economic rebound and the purchasing power of consumers.

In the meantime, enterprises have chosen to close stores in order to save costs. At the same time, inventory problems are still a headache for sports apparel enterprises.

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< p > "domestic garment enterprises have not declined in the first half of the year."

A few days ago, CIC released a 2013 preview report showing that the growth of Chinese clothing brand's performance was generally low, or even a large negative growth.

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< p > the number of major clothing brands in China is generally not performing well. So are the textile and garment enterprises in Quanzhou. Among them, Anta, nine Mu Wang, Li Lang, XTEP and PEAK fell by 32%, 13%, 21%, 19.5% and 27.3% respectively. From the data point of view, China's sporting goods industry has not yet got out of the dilemma of decline, and revenues and profits are still in a double decline, but the decline is already better than previous industry expectations.

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< p > for the poor performance of the brand clothing, the report analyzed that it was mainly due to the weakness of the clothing terminal retail and the low confidence of franchisees.

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< p > however, wholesale pformation retail is becoming a new trend of brand textile and garment enterprises' channel expansion. For example, the seven wolves actively "wholesale" pformation "retail". The company has abolished the rigid indicators of new shops this year to expand the dealer assessment, and has more to help and support the decoration and patch, and the company's e-commerce business has developed rapidly. Last year, the proportion of income was only one digit, and this year's proportion will continue to improve.

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