Chinese Clothing Exports Will Face Long-Term Pressure.

Recently, the 2014 China clothing convention, which is known as the annual festival of China's clothing industry, was successfully held in Urumqi, Xinjiang. China Apparel Association revealed at the meeting that China's clothing exports continued to maintain steady growth in 2014, with an increase of less than 10%. Experts at the meeting said that the economic recovery of the developed economies has raised market demand and has made positive contributions to China's clothing exports. But in the long run, China's clothing exports still face many difficulties.

Statistics released by the Chinese Customs show that in 2013, China completed the export of clothing and accessories 178 billion 224 million US dollars, an increase of 11.28% over the same period last year, an increase of 6.75 percentage points over the same period in 2012, and 31 billion 359 million clothing exports, an increase of 8.46% over the same period last year, an increase of 9.53 percentage points over the same period in 2012. Insiders expect 2014 clothing Export volume and volume growth will be higher than in 2013.

Entrepreneurs at the clothing conference said that in the next few years, the situation of China's clothing export is complicated, with favorable conditions and unfavorable factors coexisting. It is still facing difficulties such as insufficient demand, excessive intra and extra cotton prices, rising production costs, too much pressure on emission reduction and intensified international competition.

Yuan Xiufan, vice president of the Wenzhou chamber of Commerce in Xinjiang, said that although the cotton policy has changed this year to narrow the gap between domestic and foreign cotton prices, cotton quotas have not been released. Enterprises can only purchase high priced and poor quality national reserves, which is not conducive to improving the quality of products. At the same time, the per capita monthly wages of enterprises in the eastern region have reached more than 700 US dollars, far higher than those in Southeast Asian countries.

Chen Dapeng, executive vice president of China Apparel Association, said last year that Chinese clothing Exit The amount and volume of exports increased substantially compared with the same period in 2012. There are two main reasons: the global economy has recovered moderately and the demand for the international market has recovered. Last year, the growth rate was greatly improved, based on a low base in 2012. In the international market, the inherent price advantage of our products gradually disappeared. At the same time, Vietnam, Kampuchea, Indonesia and other neighboring countries' textile industry has developed rapidly, undertaking some of the garment industry in China.

A few days ago, Sun Ruizhe, vice president of the China Textile Industry Federation, said in an interview that the development of textile and garment enterprises should emphasize multiple integration. The rapid development of the current network technology, cloud platform, huge amounts of information and mobile payment and other information technology and rapid response, new lifestyle marketing and other diversified integration in the field of clothing industry, the promotion and stimulation of the industry is very obvious, especially the clothing e-commerce online consumption has 30%~40% growth rate every year.

Wang Tiankai, President of the Federation of textile industry, believes that textile and garment enterprises should grasp the "big trend" and focus on the future. With the shift of the global economic center, it is bound to bring about the formation of new consumption groups and new consumption markets, and also bring about a series of changes in the layout of productive forces. Textile and garment enterprises should focus on the core of the medium and long term. Competitive power And compare it with some international brand enterprises in the domestic market to find the gap.